Pulse 2026 / December 1st & 2nd, Werksviertel München
the sports & outdoor industry meet-up in munich
Pulse – The Collective Days is our curated industry meet-up for the sports, outdoor, tourism & active lifestyle sector. Over two days, brands connect with media representatives, creators, community hosts and opinion leaders while presenting their highlights for the upcoming 2027 season.
Pulse is more than a classic showroom event. It creates a space for meaningful exchange, content creation and new collaborations. It is a platform designed to bring together brands and relevant multipliers in an inspiring and high-quality setting.
With ISPO leaving Munich, Pulse aims to maintain the city as a key hub for media and industry exchange, offering a curated alternative with a strong focus on connection, content and collaboration.
program overview
two days, multiple perspectives
Each day is designed with a distinct focus – connecting brands with the right audience at the right moment.
tuesday, december 1st 2026 | 11:00 – 23:00
11:00 – 18:00 | open doors at exhibition area
- 11:00 – 23:00 | open access to content corner
- 12:00 – 17:45 | collaboration hours & panel talks
- 15:00 – 15:45 | panel talk
„World of Wonders Lenzerheide“ with Nicole Gysi (Head of Marketing, Lenzerheide)
- 18:00 – 19:00 | aperitivo by IDM Südtirol
- 19:00 – 23:00 | networking night with all exhibitors & partners
- wednesday, december 2nd 2026 | 08:00 – 18:00
- 08:00 – 18:00 | brand x community activations
- 12:00 – 13:00 | community activation
Urban Lunch Hike by Merrell
- 16:00 – 17:00 | community activation
Yoga Session by mama thresl
- 09:00 – 18:00 | open doors at exhibition area
- 09:00 – 18:00 | open access to content corner
Further updates will be shared regularly!
the brands
already part of Pulse 2026
A growing collective of leading sports, outdoor and active lifestyle brands shaping the next edition of Pulse.
a curated media and industry experience
powered by collaboration
Pulse – The Collective Day 2026 is organized by nanacom and fiedler & peter concepts, supported by our partner agencies 138 Alternatives, COR Berlin, crystal communications, Geschwister Zack PR, Hansmann PR, marketiling, M+C Saatchi Sport & Entertainment, One More Agency, STROMBERGER PR – and more to come.
new year, new location
tonhalle münchen
Pulse 2026 will take place at Tonhalle München in the heart of Werksviertel – one of Munich’s most dynamic urban areas.
With over 1,200 sqm exhibition space and room for up to 36 brands, Pulse will be the largest edition to date. The location offers ideal conditions for networking, content production and a seamless event experience.
get in touch & be part of Pulse
Brands can join Pulse 2026 through a range of tailored collaboration opportunities – from exhibition spaces and curated activations to speaking formats and content integrations.
Whether your focus is on brand visibility, media relations or partnerships, we’re happy to explore the right setup together.
get inspired
some highlights of Pulse 2025
about us
who is behind Pulse?
We are a 360° consulting collective for PR, media, marketing and communications strategies, from concept to creation. Our specialist areas are the sports, outdoor, active lifestyle and tourism industries. We are based in Munich and in charge of media relations for a number of brands in the industry, e.g., Salewa, Craft, Garmin, STOX Energy Socks.
As a small but powerful agency, we have been staging unique moments of experience for clients within and outside the sports industry for over 15 years - in B2B and B2C. Our mission: to be fast, agile, cost-efficient and support our customers with focus and passion. We love networking on all levels and support every project with our longstanding know-how in event and project management.