super league triathlon
2022, we supported the elite races of the Triathlon World Series on the German market and took over the communication for the Arena Games and the Championship Series in Munich. With the creation and distribution of press releases for pre/live and post coverage, we not only generated attention for the Arena Games in Munich’s Olympic swimming pool, but also explained the new and fast event format. This also included coordinating sweepstakes for VIP tickets with media partners. At both the Arena Games in April 2022 and the Championship Series in the Olympic Park in September 2022, we personally supported media representatives on site and placed athletes in podcasts.